Updated Comments In Google

One thing that I have noticed over the last couple of days is the power of forums/ blogs. I have noticed a single blog post consistently rank number one for a given term over an entire week.

So what’s unusual about that? The unusual part, is that the result in Google keeps getting refreshed. So although it is the same page in Google’s search results, Google actually serves it up almost as if it was a brand new post, and what we already know about brand new posts is that it ranks fairly high in Google for a day or two then drops down in the search results and settles into find it’s relevant position a week or two later.

But what appears to be happening is that people comment on the post which Google seems to love and as a result the post becomes more relevant and current in Googles eyes therefore it constantly ranks high without losing its position in Google.

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