The TID Creator

January 6, 2009 by User Imagefrankls · Leave a Comment 

I know that I have mentioned this tool in the past, but I thought it was worth mentioning again. This little tool is extremely easy to use and can really help you track all of your keywords easily.

All you have to do is put in your keywords and let the tool do the rest.

Key Feature:

Automatically, builds your individual  URL links so that you can track your profits on a keyword level.

TID CREATOR

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GetGoogleAdsFree | Can You Really Get Google Ads Free?

December 2, 2008 by User Imagefrankls · Leave a Comment 

Is it really possible to get google ads for free? Looking at the sale page it really makes a compelling argument, but what’s the real deal? Can you really advertise on google free?

Well as it so happens the only free ppc ads you are going to see won’t come from this ebook.

Okay so here’s the basic concept behind getgoogleadsfree.

You basically setup a google adwords campaign like normal and then sell ad space on the website you are advertising which offsets the cost of your ppc advertising and also provides you a nice little profit.

This concept is nice in theory and some have made some decent money from it. How practical is it though?

I haven’t really tried it myself…but the concept does hold merit if you think about it.

Go check it out here getgoogleadsfree com

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Does Your CTR Suck? Here Are Some Practical Tips To Increase Your CTR

December 1, 2008 by User Imagefrankls · Leave a Comment 

Okay so I was looking through some questions on Yahoo answers the other day regarding click through rates. It does seem that people are struggling to get a decent CTR.

I remember when I first started out in Adwords that getting a decent CTR was near impossible.

So knowing what I now know about Adwords what would be my approach to an Adwords campaign that has already been setup, but has a terrible CTR.

To answer this I am using a question from Yahoo answers that someone posted. Hopefully it may help you to clarify your approach to your own Adwords campaigns.

So here’s the questions:

Adwords CTR 0.02%??? HELP!!!?

Just opened a new AdWords campaign for my new charity website(helping Chinese kids in poverty). 1 day has passed and the site got 21671 impressions and 4 clicks (content network is on). That’s pathetic!!

The keywords I chose:

children in need
world poverty
Chinese poverty
sponsor chinese children
charity donation
donate
donation
sponsor asian children
child education
child health care
child sponsorship
children in poverty
helping children
sponsor a child
sponsor a chinese child
charity giving
child healthcare

What’s wrong with these keywords? Where can I get help? Some people say they can increase CTR to 5-7%?

So here’s what I would do:

1) First things first - turn off the content network.

Simply because the content network can skewer the CTR results so that you don’t get a proper understanding of how good your ad and keyword combination really is.

2) Next I would see what Google sees as the relevant keywords on my site. So I would run the destination url through Google’s keyword tool found here https://adwords.google.com/select/KeywordToolExternal make sure that you select “Website Content” and plug in your url. Google will spit out the keywords that they think are relevant.

NB: If the keywords you are using are not in the list provided by Google then you will need to tweak the content of the website so that it matches the keywords you are targeting.

Conversely, if the keywords provided by Google is a better match, then you might consider changing your keyword list.

3) You need to group your keywords into appropriate ad groups. For example, if I was going to expand on the keyword sponsor a child I would also pick the following keywords to be in my Ad group.

how to sponsor a child
sponser a child
sponsor a child
sponsor a child africa
sponsor a child in
sponsor a children
sponsor a needy child
sponsoring a child

I would then write my ad so that it contained the keyword in it . For example,
Sponsor A Child
Make a Difference in a Child’s
Life Sponsor a Child Today!
www.domainname.com

4) Get rid of the keywords donate and donation because they are too broad.

So what have we done here?

We have chosen keywords that match our website giving us total relevance, furthermore our ad has relevance to each ad group. That’s it.

Once you get a decent CTR (BTW you should if you follow these steps) then the next step is to check conversions.  Once you are happy with the ad groups that are converting for you then you can switch the content network back on to see if you can pull in even more profits.

Hope this article was useful to some of you.

Feel free to ask questions.

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Adwords Course | Beat Adwords With This Little Trick.

November 19, 2008 by User Imagefrankls · Leave a Comment 

Okay, so let me say right of the bat that I am no teacher, so if you’re expecting a well formatted document with perfect spelling and grammar, you’re out of luck. Furthermore, I don’t see myself as a guru either, having said that I have learnt a few tricks in Google Adwords that has seen me make over $27,000 in one month. I know that $27K in one month is not much compared to what some of these Guru’s make, but as I said I am no guru I am an everyday bloke who found out a few things that work in Adwords, besides some people might be happy making that kind of money

I just wanted to say that, because if something doesn’t make sense to you, then it could possibly be that I haven’t explained it properly. My grammar might be a little off, but hopefully it doesn’t stop you from getting the general idea of this little gem.

Furthermore, it won’t cost you a single cent.

Rightyo, first let me start by saying that what I am about to show you today, took me a long time to understand. Not that it’s a hard concept to grasp, but more a concept that appears back-to-front. Meaning, it is almost opposite to what you might think would work.

However, if you understand this concept then you will definitely be a head of most people who are new to Google Adwords, primarily because most people do what I did when I first started and that was the exact opposite.

When I first discovered this method I dismissed it, because it didn’t make much sense to me. So hopefully I can make it make sense for you today. An important key here is don’t dismiss this concept. If it doesn’t make sense to you, then look deeper into it, because this is one of the keys to succeeding in Adwords.

Okay, so here it is.

Find a saturated marketplace. Meaning, find a marketplace where everyone is advertising in.

I know, I know, I told you it doesn’t make sense, usually the mindset is to find the exact opposite because you have less competition - right? Less competition means that the clicks aren’t as expensive so you don’t have to payout much in advertising - right? Less competition means you can get a better ad position for less cost - right?

Wrong.

You see ever since Googlecash everyone has been looking to find those $0.10c and $0.15c clicks. But Adwords advertising has come a long way since this inception. In a perfect world that would be great, but the reality of it all is that people fight for positions at $0.50c to $2.00 a click.

Now ask yourself why?

Why would someone pay $0.50 or $1.00 a click when they could pay $0.10c or $0.05c a click and make a profit?

Simply because with $2.00 a click they still make a profit on the products they are selling, otherwise, their advertising budget would run out quick smart - right? I mean how many people are willing to lose 100’s if not 1000’s of dollars a week with no return? ( Okay, so the only exceptions would be large businesses with a huge marketing budget, and who are more interested in branding than making sales.) Don’t get me wrong…I would rather pay $0.05 a click if it made me any money, but the reality is, the competition is there because those keywords are making people money - plain and simple.

Think about it for a minute.

If you knew a particular keyword would bring in sales for you often and make you a profit every time, wouldn’t you pay more for it, than say a keyword that costs you $0.05 a click and bought in no sales? Well, that’s exactly what is happening when you see a sea of Google ads for a given keyword. People are competing for the same advertising space because it makes them money.

So plainly put, whenever you see lots of Google ads on a page, it is highly likely that there are a number of people who are making money using that keyword sell a particular product.

But which ones are making the money? It’s a lot easier than you think.

I will discuss this in a future post.

How I made $27K In One Month Using Adwords.

Feel free to ask questions on this subject.

Frank Sheung
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The Google Ad Preview Tool Works A Treat

November 19, 2008 by User Imagefrankls · 1 Comment 

The Google ad preview tool is a tool that is provided by Google that allows you to view your Google ads in various countries.

It is almost like Anywords Anywhere in that you can select which country you would like to view your Google ad in.

If you are not familiar with this concept then basically your Google ad gets shown in Google results for the countries you select when setting up your Google Adwords campaign. For example, if you are from the US then when you type in a keyword into Google from you PC, Google will display ads that have been selected to show for the US.

However, you don’t know what your ad will look like in the UK, moreover you don’t know what position your ad is in either. The Google ad preview tool allows you to see exactly what it will look like and what position it will be in, in the UK or any other country for that matter.

So why does this matter?

Well, it really depends on where your primary buyers are coming from. For example if you sell more of a certain product to people in the UK than in the US, then you can make tweaks to your campaign by using this tool so that you alter your ads position and or ad so that you maximizes every click through for the UK.

Best of all the tool is free.

Go check it out here

Google ad preview tool

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Adwords Tips - Effective Ad Writing

August 20, 2008 by User Imagefrankls · Leave a Comment 

There are so many ways that one can write an advertisement. However, in order for you to get it right you need to be aware of a few things.

1) Benefits

Always write with benefits in mind. Often you find ads that don’t have any type of benefit in mind for the searcher. It you don’t already know what the major benefit is of your product then, you probably should be a bit more research. Or you could look the the ads of your competition and figure out what types of benefits they are selling.

2) The Quality Score

The quality score is of the utmost importance. You need to make sure that your ad also adheres to the attributes of the quality score algorithm, because it is through this that your minimum bids are assessed. Here are the 5 components that you should keep in mind.

  • CTR
  • Ad Content
  • Ad Grouping
  • Ad History
  • Landing page Content

3) Differentiation

Stand out from the crowd. This is one thing that you have absolute control over so investigate what ads are currently showing for the keyword you are targeting, and make your ad that little bit different so as to attract catch peoples eye. Often just by doing this can increase your CTR 10 fold without even having to spend a single cent more on getting a high ad position.

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Adwords Keyword Suggestion Tool - The Best Keyword Tool Ever.

August 17, 2008 by User Imagefrankls · Leave a Comment 

You know it never ceases to amaze me that a lot of people do not use the adwords keyword suggestion tool. I’m still not really sure why because the tool although free has a lot more to offer than some of the paid keyword tool variations.

One of the major reasons is that the keywords themselves have been cultivated from the Google system so what better place to source your keywords from than from the advertising system itself.

Google sources the keywords data from a number of different pools including what keywords advertisers are bidding on. Therefore it stands to reason that if other people are having success with a keyword and product then you can duplicate their success as well, by using the same keyword and promoting the same or a similar product. After all people are buying based on what keyword that searched for and product.

The Google keyword tool is one if not the only keyword tool that shows the Advertisers competition data.

So keep this in mind when you are thinking about purchasing the latest and greatest keyword tool.

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Adwords Secrets - 5 Secret Tips To Beat Adwords

August 12, 2008 by User Imagefrankls · Leave a Comment 

Adwords Secrets

With the increase in popularity of advertising with Google Adwords it is very important for one to take every advantage of the competition. That’s why it is extremely important for you to learn as much as you can while starting out as an Adwords advertiser.

Learn how to beat the competition buy using these 5 Adwords tricks.

Tip 1. Destination URL
Whatever you do make sure that you start your campaign off by using the correct detination URL. Because changing the desination URl will reset the history of your campaigns back to zero. Which means your CTR has to start from zero again.

Tip 2:Copy Your Competition
Research the your competitions ad by performing a search in google using the keyword of choice, then find their ad and copy it. Or mimic there ad closely. Because their ad probably has got a good CTR and therefore if you mimic there you will too.

Tip 3: Bid High Enough To Take 3rd Position.
Top position can be extremely costly especially if you don’t know what you’re doing. Bottom position can be costly too, in that more searchers are focused on ads further up the page. 3rd position offers both benefits of not having to spend too much and get maximum exposure.

Tip 4: Use The Content Network.
Don’t ignore the content network. Some people say that it is impossible to make any money using the content network, however, much of this has been based on their experience in the past. In my experience Google monitors the content network very closely these days and make improvements all the time to ensure a profitable experience for the Adwords advertiser.

Tip 5: Google Keyword Tool
Use Googles free keyword tool to gather up all the relevant keywords to the site you’re promoting. This enables you to identify the correct keywords that fit your advertising campaign, hence you will profit by a lower Quality Score.

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Adwords Dynamic Keyword

August 10, 2008 by User Imagefrankls · Leave a Comment 

Sometimes referred to as Dynamic keyword insertion, this technique is something that not too many Adword advertisers know exists or if they did, then don’t use it in their Adwords marketing campaigns.

This technique can not be utilized in all situations, so use it with caution as it can really mess up your Ads if you don’t understand how to use it.

You’d normally use the dynamic keyword insertion technique when you have an ad group that has a large number of closely related keywords.

What you do is use this technique to substitute or replace some ads space with that of the keyword. This can be quite useful in that you don’t have to write as many ads for your ad group because in a way your ad gets written for you with the corresponding keyword..

For example:

You could use the above related keywords in dynamic keyword insertion. All you do is use curly brackets and prefix the keyword with “KeyWord” colon then place a default keyword after it. In this example I have used Marketing eBook as my keyword. This simply means that if the keyword in the keyword group is too large to fit in the allotted space then Adwords will use Marketing eBook as opposed to a keyword that doesn’t fit.

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Adwords Tips: - 7 Adwords Secrets To Fast Cash.

August 10, 2008 by User Imagefrankls · Leave a Comment 

Can you still make money online with Google Adwords?
You know people ask me this question a lot and the simple answer is YES you can still make money online with Google Adwords. However, making money online with Adwords can be somewhat challenging to the uninitiated.

Pay per click advertising or ppc advertising has come a long way since the early days of the now infamous Google Cash ebook, where all you had to do was to throw up a webpage blanket it with a raft of keywords and whether they were tightly related or not, you were in the money. Nowadays Google has changed Adwords so much that it is it is becoming more and more difficult or near impossible to make the old system work.

As an affiliate of clickbank you can still make a substantial earning online using Google Adwords just so long as you follow some of these simple Adwords tips and tricks.

Adwords Tips # 1 - Track Your Keywords.

This is an absolute must these days. You must get in the habit of tracking all of your keywords. Yes each and every individual keyword and all of their associated match types. For example the keyword dog training in it Broad format must also be tracked for “dog training” the phrase and [dog training] the exact match. Because all or one of these keywords could make or break your campaign. If you are a clickbank affiliate then you can use my FREE keyword tracking tool.

Frank’s Clickbank Keyword Tracker.

Adwords Tips # 2 - Who Do You Resonate With.

With so many ebooks on the market today, it can be hard to find one that satisfies your Adwords requirements. You will find that various Adword experts concentrate primarily on aspects that work well for them. (i.e.) One expert I know concentrates on trying to find as many keywords as possible to use in a campaign, where as another experts concentrates on a small set of keywords that is product name specific for their campaigns.

People learn at different rates and therefore some information is more appropriate and beneficial to a person now rather than later. Everyone has a learning cycle and depending on where you are in the cycle depends on what information would be the most useful to you. It is trying to find that product and expert combination that can help you wherever you are in the learning cycle. One way to do this, is to find an author that resonates with you. This way the information would make more sense to you.

Adwords Tips # 3 - Adwords Keyword Tool

This has to be one of the best free keyword tools available for Adwords advertisers today. One of the main reasons I like this tool apart from the fact it is free to use is that it also has advertiser information available. Which means you know which keyword in the most popular to other Adword advertisers. So why is this so important? It is important because the green indicator reveals some of the most popular keywords advertisers are making money on. This means that if you have a similar product to that of your competitor then you could potentially use the same keywords in your marketing campaign and get similar results.

Adwords Tips # 4 - Learning Adwords Using Video Training Tutorials.

Often I find it a lot easier to follow someone’s advice and direction if they produce video lessons. It is becoming more and more popular these days to supplement your ebook learning with video tutorials. In fact in my early days of learning Google Adwords, I found it extremely difficult to follow some advice from a promenient Adwords Guru until he came out with a video lesson on the subject and in an instant I fast tracked my understanding of the topic in a flash.

Adwords Tips # 5 - My Adwords Secret

One of my favourite Adwords secret online is something so simple that you probably do it everyday and not realize the impact it can have on your Adwords success. I reveal it here - FREE. Learn How I Made $27K In 1 Month Using Adwords.

Adwords Tips # 6 - Adwords Software

At some point in time in your Adwords marketing carreer you will need to invest in an online tool that will help to fast track your success in Adwords, by automating some mandate and tedious tasks. I recommend this tool (Keyword Elite).

Adwords Tips # 7 - Rinse & Repeat

Once you have found a winning formula that works for you then it is only a matter of rinsing and repeating the technique again and again until you are happy with your monthly income. All Google Adwords is is finding how the system works and then once you have you can quite literally reproduce the winning formula over and over again.

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